About Us
Our Mission, Our Story, Our Values
Our Mission
KulturTonight was founded with a simple but powerful mission:
KulturTonight was founded with a simple but powerful mission:
To ensure that great cultural experiences never go to waste, and that no seat remains empty.
We believe in the transformative power of live performance — theatre, music, dance, opera, comedy, festivals — and in the vital role these experiences play in enriching society.
We are committed to building a bridge between passionate audiences and the creators who bring culture to life — KulturTonight exists to:
- Support theatres and cultural venues in filling their empty seats
- Help new and returning audiences access culture more easily
- Strengthen the cultural ecosystem in Switzerland
- Ensure that cultural excellence is accessible, vibrant, and sustainable
It is more than a platform
It is more than a platform. It is a social and cultural initiative dedicated to supporting the performing arts ecosystem and enriching cultural life for everyone.
Our Story
KulturTonight began with a simple observation:
KulturTonight began with a simple observation:
Every night, across Switzerland, extraordinary cultural experiences take place — yet many seats remain unfilled.
At the same time, thousands of people would love to attend more performances, but face barriers:
- High last-minute prices
- Lack of awareness
- Difficulty discovering events close to them
We asked ourselves:
What if we could connect the two?
What if we could create a system where everyone wins?
- Venues gain additional revenue and fuller houses
- Audiences get access to premium culture at exclusive prices
- Artists perform to fuller rooms
- Local cultural life becomes stronger and more sustainable
KulturTonight is the result.
A curated, premium cultural club — designed to connect organisers with the community, and to make cultural access effortless, delightful, and socially meaningful.
Our Values
1. Culture First:
Everything we do begins with respect for cultural creation. We collaborate closely with theatres, artists, and institutions to support the long-term vitality of Swiss cultural life.
2. No Empty Seats:
Empty seats represent missed experiences, lost revenue, and diminished cultural impact. Our commitment is to create a smarter, more efficient way to fill them — sustainably and respectfully.
3. Accessibility Without Compromise:
Premium culture should not be out of reach. Through last-minute access at up to -50%, we make cultural discovery more accessible while maintaining high quality and artistic integrity.
4. Community & Connection:
Culture thrives when people gather. We bring communities together — connecting audiences with the performances, venues, and artists they love.
5. Simplicity & Elegance:
From our platform design to the booking process, we value clarity, ease of use, and a premium experience. Culture should feel effortless.
6. Responsibility & Sustainability:
We view KulturTonight as a cultural responsibility, not just a technology venture. By helping venues operate more efficiently and audiences engage more often, we support a richer, more sustainable cultural ecosystem.
Our Vision
We envision a Switzerland where:
- Cultural events reach full audiences,
- New generations discover culture easily,
- Venues thrive with fewer empty seats,
- And the distance between artists and audiences becomes smaller every day.
KulturTonight aims to become the leading cultural discovery platform in the country
KulturTonight aims to become the leading cultural discovery platform in the country —
Join Us
Whether you're a passionate theatre-goer, an occasional concert lover, or a venue seeking to reach new audiences, KulturTonight is here to make cultural life richer and more accessible.
Culture is better when shared. Let's make every seat count.
in